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Google and Firefox Team Up

Blogged in News, Google, Affiliate Marketing on Saturday November 5, 2005

So yeah, I haven’t really posted here in a while, but I thought this would be a good one to post.

Google teamed up with Firefox and are now spreading the word together. I personally have been using Firefox for almost 2 years now, it’s the wave of the future.

FastClick acquired by ValueClick

Blogged in News, Geek, Affiliate Marketing on Thursday August 11, 2005

ValueClick, FastClick Post Strong Results

I believe that this is a good move by ValueClick. As many of you know, I work for a child company of ValueClick right now, Commission Junction. I pass by FastClick’s offices everyday driving to work, so having their offices so close to ours will prove to be a benefit I think.

FastClick’s business model and current client list will help improve the infrastructure of ValueClick and give it more credibility in the industry. ValueClick, and all of its child companies, now own more than 50% of the Affiliate Marketing and general Marketing industry. ValueClick has become the primary player in the industry.

Who are ValueClick’s competitors? Google (AdSense), the newly founded PPC platform by Yahoo, DoubleClick.net, Linkshare, ShareASale, and many other smaller companies. ValueClick now is the dominant player and I think that they have a solid foundation to move on with in this industry.

ValueClick reported strong results for the second quarter, exceeding its guidance for revenue and net income. Revenue grew to $54.6 million, an increase of 58 percent from $34.6 million in the year-ago quarter. Net income for the quarter was $8.1 million, or $0.10 per share, compared to $5.5 million, or $0.07 per share, for the second quarter of 2004.

Revenue growth was led by ValueClick’s media properties, which gained 89 percent year-to-year, while its affiliate marketing business grew by 37 percent. According to James Zarley, ValueClick’s chairman and CEO, the affiliate business grew because of the addition of quality merchants like Buy.com.